Balancing Act

As business owners we have all been there. We have conceived the perfect business. The right services. The right pricing. Over time, we have become experts in our field. Yet for all of our planning and executing, the phones are silent. Clients are not… more »

When we meet with clients and prospects, I am always surprised at how many business owners simply do not understand the sales process. More to the point, they do not understand the customer's buying process. First, lets agree that the life blood of… more »